Full disclosure: I am connected to the project.
TerraLoop is intended to be the consumer and packaging-product brand.
Renoryx is the material-platform concept behind the products. Renoryx BX refers to the bamboo fiber-enhanced technology route.
The separation is useful because consumers and technical buyers need different information.
A consumer buying a kitchen bag mainly cares about fit, leaks, strength, and clear disposal instructions.
A brand, retailer, or materials team may also want composition ranges, test data, manufacturing compatibility, certification scope, and future material extensions.
The product brand communicates the experience. The material platform organizes the underlying technology.